But when Mona Kattan, founder of viral fragrance brand Kayali, told me that she wears perfume to bed at night, it was by far the most peculiar revelation I had heard. For some reason, though, it felt wrong. […] I understood where Kattan was coming from, but fragrance is expensive. If I’m going to wear it, I thought, I want others to smell it, too.
— Read more in Why Is Everyone Wearing Perfume To Bed? at Refinery29.