Smell is a powerful sense that can evoke memories and spark emotional connections. And it’s increasingly big business.
In this programme, we lift the lid on the multi-billion dollar fragrance industry; finding out how scent can influence customer behaviour, build teams, and even help to sell houses.
— You can listen to The business of scent at BBC World Service’s Business Daily (18 minutes). Hat tip to AnnE!
British niche line Jo Loves has launched Black Cashmeran & Tonka, a new fragrance… Read the rest of this article »
The ninth edition of a poll about transitional fragrances: what are your favorite fragrances as summer turns to fall this year? What scent makes you
From Farmacy, Honey Bubbly Hydrating Body Wash: “A gentle, foaming honey body wash that cleanses and hydrates skin with antioxidant-rich buckwheat honey and apple extract.
Italian brand Trussardi has launched Primo, a new fragrance for men… Read the rest of this article »
“We can learn to associate good things with ‘bad’ smells – if you smell a really ripe cheese on the London underground, that’s going to
