They use it as a ritual, as a part of their daily lifestyle

When I moved to Dubai when I was 17, that was like taking it from love to next-level obsession — just a crazy fascination with fragrances. Because, in Dubai, people use perfume in such an interesting way. They use it as a ritual, as a part of their daily lifestyle, as a part of their celebrations — it’s just something that’s really celebrated in life. And it really inspired me to create a brand. I don’t think I would have been this obsessed and this inspired if I didn’t move to Dubai. It’s a perfume-lover’s playground. In every corner you go to in Dubai, there’s something about perfume, whether it’s a little kiosk selling really interesting, weird types of perfumes or the biggest perfume shop in the world.

— Mona Kattan on the fragrance obsession that led her to start the Kayali brand. Read more in Mona Kattan on growing Kayali: ‘Every delay has a blessing’ at Glossy.


Leave a Comment

Your email address will not be published. Required fields are marked *

Thursday scent of the day 6/13

Happy Almost-Friday and happy World Softball Day! Birthdays: W. B. Yeats, Dorothy L. Sayers. What fragrance are you wearing?  Me: still on vacation, still in

Read More »

Wednesday scent of the day 6/12

It’s Hump Day, Anne Frank’s birthday, the World Day Against Child Labor, Superman Day and International Falafel Day. What fragrance are you wearing? Me: still

Read More »
Shopping Cart